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Why My Purse is Green

Because I believe…

  • the fastest, most effective way to stop polluters is by pressuring them in the marketplace
  • women can be the world’s most powerful economic and environmental force if we intentionally shift our spending to the best green products and services
  • women have the power right now to solve many of our most serious environmental problems by using our green purses to make a difference
  • women must act – intentionally, collectively, and with the full force of our purse power behind us – if we hope to leave our children and grandchildren a better world.
  • June 12, 2013

    Rebuild Sustainably After Natural Disasters Strike

    If there's any silver lining in the dark weather clouds hanging over most of the country right now, it's in the opportunity they're creating to transform our cities and towns into the energy-saving, water-saving, safe and healthy communities they should be.

    Greensburg car   Greensburg, Kansas provides a perfect example of how a town sheared down to the very ground it was built on has become a model of sustainability, not just for the U.S., but for the entire world.

    At 9:45 pm on May 4, 2007, an EF5 tornado whipped through rural Greensburg, essentially destroying the entire town. (Photo at right from the GreensburgGreentown.org website; see more amazing photos on the blog of professional photographer Galen Buller.)

    Within days, the community decided to rebuild their homes and businesses sustainably. Yes, they wanted to get their lives back on track. But they also wanted to create a "model green town" for the future. They formed a non-profit organization called Greensburg GreenTown, with an ambitious and inspiring vision (taken directly from their website, GreensburgGreentown.org):

    Vision

    Greensburg GreenTown exists to:

    • Make it easier for residents to ascribe to and adhere to green practices, and to make green living appealing to people.
    • Engage as many residents as possible in the enthusiastic pursuit of making Greensburg a model green community.
    • Establish incentives in order to maximize the participation of businesses and residents in rebuilding Greensburg as a model green community.
    • Bring in resources and support from around the country to make the dreams of Greensburg as a model green community a reality.
    • Make it easier for builders, building supply companies, and local businesses to do business as green as possible.
    • Work to spur economic development with a green emphasis.
    • Serve the residents in an unbiased consumer advocate capacity, striving to get them the best value for their money as they rebuild their homes and businesses.

    The impact that vision had on rebuilding led to substantial environmental gains for the community. When homes were rebuilt, they included:

    * 400 dual-flush, low-flow toilets and dozens of water-saving sinks, estimated to now be saving up to 2,500,000 gallons of water per year over the pre-storm toilets

    * 260 low-flowshowerheads, saving the average family of three up to 2,700 gallons of water per year

    * 300 sets of microfiber kitchen and bath cloths, saving every family that uses them money they might otherwise spend on paper towels (TADGreen, which donated the cloths, estimates that if each household in the U.S. replaced one roll of paper towels with an E-cloth, we could save 544,000 trees annually).

    Residents also received instructions on how to use non-toxic products to clean their homes; reusable shopping bags to minimize use of disposable plastic bags; and subscriptions to Mother Earth News for regular information on topics like organic gardening and solar energy systems.

    Meanwhile, a reclaimed lumber project was launched. Instead of dumping fallen trees in a landfill, the wood was salvaged so it could be used for furniture and trim. And thanks to energy efficiency improvements made when homes were rebuilt, the average Greensburg home now uses 41% less energy than a standard code home.

    Greensburg Ecohome On the business side, the town launched the Chain of Eco-Homes Project, a series of demonstration homes that feature a variety of building techniques, sizes, prices and energy-efficiency features. The Eco-Homes Project is intended to be the cornerstone of a new eco-tourism industry in Greensburg, where one of the first homes completed is also serving as an eco bed-and-breakfast for people who come to see and learn from these innovative Kansans.

    Greensburg still has work to do to completely realize the inspiring vision it laid out when it created its Greentown idea. But it won't be alone.  According to the non-profit Worldwatch Institute, in 2012, there were 905 natural catastrophes worldwide, 93 percent of which were related to tornados, hurricanes, floods, drought and other natural disasters. Here in the U.S. Hurricane Sandy and the devastation it caused in New York and New Jersey received much of the publicity, but the drought in the Midwest and floods in many other parts of the country have also left a wake of destruction that needs to be cleaned up and reclaimed.

    Moore OK tornado And there's more. As recently as last month, two massive tornadoes of equal power to the one that flattened Greensburg tore through Oklahoma. The first destroyed the city of Moore, a suburb of Oklahoma City; rebuilding it is estimated to cost $2 billion. The second ravaged an area 20 miles from Moore, with damage estimated to be in the hundreds of millions of dollars.

    All of these communities can learn from Greensburg, and they should. While it can be hard for a home owner, local government, or business to feel they can afford to make sustainability upgrades to their existing homes and buildings, it only makes sense to do so when they're rebuilding from scratch.

    It also makes sense to do so as more and more scientific research links severe weather events to climate change. "Climate change" describes the alterations to climate and weather patterns that are occurring due to the build-up of carbon dioxide (CO2) and other gases in the atmosphere. CO2 comes from burning fossil fuels, such as coal, oil, and natural gas. The only way to reduce CO2 build-up is to cut back on our use of fossil fuels. Greensburg, Kansas is showing us how to do that. Tornadoes, hurricanes and other extreme weather events are showing us that we must.

    RELATED POSTS:

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    May 16, 2013

    Saving Energy is Easy & Fun With the Help of Team ENERGY STAR

    Epic Team ENERGY STAR  What does it take to get kids to save energy? Even if it’s just a simple reminder to turn off the lights, that message can get old after awhile – which is why the U.S. Environmental Protection Agency is inviting kids and families to join Team ENERGY STAR. Team ENERGY STAR makes saving energy fun for kids while giving parents free resources they can use to explain why energy efficiency needs to be a priority at home. The program is particularly unique because it empowers kids to help protect the climate and our air through easy-to-implement, money-saving actions.

     It also provides them an outlet for sharing their passion for preserving our environment. This year ENERGY STAR has partnered with the parents group PTO Today and LG Electronics to share Team ENERGY STAR with kids across the country. PTO Today has even brought in the heroic characters from a new summer animated eco feature film, EPIC, which is sure to excite kids of all ages. The movie, voiced by Amanda Seyfried, Beyonce Knowles, Colin Ferrel, and other celebrities you'll recognize, features a young girl who finds herself transported to a beautiful natural world, a world she needs to protect. 

    Continue reading "Saving Energy is Easy & Fun With the Help of Team ENERGY STAR" »

    November 03, 2012

    Vote on Tuesday. Your Life Depends on It.

    Tuesday, November 6, ELECTION DAY, is the most important day of this year, and maybe of this century.

    That may sound extreme - until you consider the utter devastation Super Storm Sandy has caused in New Vote James Cook Jersey, New York, and in many communities along America's East Coast, including in my own backyard. Storms like Sandy, hurricanes like Katrina in the Gulf Coast, the spread of poison ivy and dengue fever in many parts of the U.S., are all part of the same extreme weather conditions we're experiencing nationwide - and will continue to experience unless we make a national commitment to reduce our use of the coal, oil, and other fossil fuels 

    On Tuesday, as I write here, we have a choice. We can either elect a President and legislators who support strategies that will reduce our dependence on coal, oil and other fossil fuels that, when burned, emit the carbon dioxide that is wreaking havoc on our climate. Or we can vote for candidates who refuse to acknowledge that climate change is real and requires immediate action.

    In this first-ever Green Moms election carnival, many women who regularly blog about environmental health and safety have come together to raise awareness about why it's so important that we all vote on Tuesday. In many states, President Barack Obama, who advocates strong policies to stop climate change, is running neck and neck with challenger Mitt Romney, who heretofore has rejected the need for national policies to stop climate disruption. Please read these important posts and share them as widely as you can.

    VOTE TO STOP MORE SANDY's

    Continue reading "Vote on Tuesday. Your Life Depends on It." »

    November 02, 2012

    I am Voting for Barack Obama because We are Greener than We were Four Years Ago.

    Are we “greener” than we were four years ago?

    Barack_Obama Yes, we are, and Barack Obama deserves a lot of the credit.

     Despite strident anti-environmental opponents on Capitol Hill, President Obama has managed to use the power of his office – deployed primarily through the U.S. Environmental Protection Agency, the U.S. Department of Energy, and the U.S. Department of the Interior – to make our air and water cleaner, to reduce our reliance on foreign oil, to protect our public lands, and to attack the climate change that causes extreme weather events like Hurricane Sandy.

    Is his job done? Not by a long shot. But are we making progress? Definitely. I’m supporting the President for a second term because I think he offers our best hope in this election to continue to make progress in the future. 

    This all became extremely clear to me earlier this week, as Hurricane Sandy was ripping away part of my roof. While I huddled in my basement listening to the terrifying wind and the torrential rain, I found myself getting mad, not just about what it would cost me to repair the damage, but about the reasons behind this catastrophic storm. Meteorologists, scientists, environmentalists, public health professionals, concerned citizens, and yes, President Obama, have all made the link between burning fossil fuels like coal and oil and extreme weather events like Sandy, let alone Hurricane Katrina and many others. And they’ve tried to throw the weight of their various offices behind solutions that would help wean us from fossil fuels.  

     Meanwhile, conservative forces in Congress and many state houses around the country have blocked legislation that would reduce our dependence on fossil fuels and opposed efforts to increase energy efficiency and the development of renewable energy sources like solar and wind. Bolstered by their conservative colleagues on Capitol Hill and pressured by Tea Party activists, Republican challenger Mitt Romney and Paul Ryan, his running mate, have dismissed climate change, have literally said they “love” coal, and would strive to cripple the EPA if they were elected to office.

     Maybe to some people, this is just “talk.” But as someone who has worked in Washington, D.C. to promote environmental protection during the Carter years, the Reagan years, the Bush 1 years, the Clinton years, the Bush 2 years, and now the last four years of the Obama Administration, I can say, and say unequivocally, that environmental policy consistently fares worse under Republican administrations than under Democratic ones. As Sandy has shown, the planet very much faces a climate change tipping point. Obama is on one side, Romney on the other. For me, siding with Obama is a no brainer.

    Has Obama accomplished nearly enough? No.

     Do I wish more change had happened? Of course.

     But we should not let the perfect be the enemy of the good.

    Continue reading "I am Voting for Barack Obama because We are Greener than We were Four Years Ago." »

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